Scheduling social media posts

In this week’s Blog Post we introduce you to Hootsuite – a social media dashboard to manage your social networks.

It can be very challenging to find the time to manage and update all of your business’ social networks, let alone be inspiring, exciting and witty at the same time. Hootsuite’s creators identified a need for user friendly social media management in 2008, at a time when businesses were starting to discover the powers of social media.

Hootsuite has over 4 million users, including big brands like McDonald’s, Sony Music and Virgin.

It is very easy to use Hootsuite. You simply add your social networks to the dashboard (Facebook, Twitter, LinkedIn etc.) and create and schedule social media posts from the same spot. You can also activate a functionality allowing Hootsuite to send you an email confirmation when your posts are sent, and also to allow you to email Hootsuite to send out an update on your behalf when you are on the go.

We recommend our clients make use of scheduling tools either directly in the applications or through a third party application such as Hootsuite to prevent a fall in posting consistency due to busy work load or a community manager being on holiday. Hootsuite is a great option to see all of your social media tools in one place and schedule and manage their engagement levels all at the same time.

Until next time, have a great week!

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